Andrea Wetsel, CEO and founder of Brush On Block®, fell in love with the idea of making sun protection easy and convenient for the whole family after countless applications and frustration with traditional sunscreen. While living in and enjoying the great outdoors in Portland, Oregon with her husband and young daughters, Andrea became diligent about the importance of using sunscreen daily but longed for a better option.
In late 2011, Andrea was introduced to Susan Posnick through mutual friends. Susan is a professional makeup artist with her own line of high-end cosmetics, and as a skin cancer survivor, she was passionate about sun protection. Together, Andrea and Susan collaborated to develop Brush On Block® SPF 30 mineral powder sunscreen, an innovative product that offers the perfect on-the-go sun protection for all outdoor activities, without the messy application.